Founders

4 articles tagged Founders.

February 25, 20255 min read

Tell Your Agency What You Want, Not How to Build It

A plain-English guide for founders working with an implementation agency. Why handing developers your exact how-to spec, and your favorite tech stack, usually backfires, and what to say instead to get what you actually want.

December 19, 20244 min read

Describe What You Want, One Component at a Time

Communicating a website build to your agency feels huge until you break it into repeating parts. Write a one-page brief per component, fill in one card completely, and sketch the rest on a napkin.